In preparation for the Geneva debut of its electric car , Rolls-Royce will launch the website www.electricluxury.com this week, a portal to fuel a wider global debate seeking views on the question of electric luxury from media, VIPs and stakeholders.
The site will also deliver regular updates of the car’s progress while on tour.
Full technical specifications for 102EX will be announced at the Geneva Motor Show on March 1.
Cheap to run… but it comes with a hefty price tag: The electric-powered version of the Rolls-Royce Phantom is expected to be unveiled on March 1
An electric powered Rolls-Royce limousine is set to hit the road within days, the luxury British car maker has confirmed.
Based around the existing £300,000 Rolls-Royce Phantom, the electric -powered version will be re-chargeable from the domestic mains and with zero emissions.
The car will tour during 2011, serving as a test bed to gather a bank
of research data which will be crucial in informing future decisions on
alternative drive-trains for Rolls-Royce Motor Cars.’
The standard petrol powered Phantom achieves only around 15 miles to the gallon while the electric Rolls-Royce will cost around 2p a mile to run – providing you can afford the price tag which is likely to be not far short of £1million.
Although sales are bucking the economic gloom, Rolls-Royce boss did admit that colour schemes are more in tune with the downbeat mood